Yes it is true – you can buy a new pair of trail shoes and you’ll be helping promote sustainable local agriculture! PlanetShoes.com is once again bringing awareness to Patagonia Advocate Weeks program. From November 5th, 2012 to November 19, 2012, Patagonia will donate $10 for every pair of Patagonia shoes purchased at PlanetShoes.com to the Northeast Organic Farming Association – Massachusetts Chapter (NOFA/Mass).

Not familiar with the NOFA/Mass? NOFA/Mass was founded in 1982. They are a community of farmers, gardeners, landscapers and consumers who work to educate the people about the benefits of sustainable local agriculture.

So as you’re shopping for some Patagonia shoes at PlanetShoes.com, know that you’ll not just be making your feet happy with a new pair of trail shoes, you’ll be helping Patagonia contribute to a great cause. Some trail worthy options: